Bridge Alliance names Loo Boon Chee as CEO
Bridge Alliance has announced that its chief executive, Dr Ong Geok Chwee, will step down at the end of March 2026, with Loo Boon Chee appointed as her successor from 1 April. Dr Ong has led the mobile operator alliance since March 2018 and is retiring from the corporate sector. During her tenure, Bridge Alliance evolved into a regional product house, expanding its offerings to member operators to include cross-border IoT, communications platform-as-a-service and telco API services. The alliance also added